Enmarcada en un contexto donde los medios de comunicación experimentan una serie de cambios tecnológicos en la producción de mensajes, propios de la sociedad del conocimiento, la revista anual Análisis y análisis tiene como objetivo fundamental la publicación anual de artículos académicos en cuatro campos bien delimitados:
Periodismo (prensa escrita y medios digitales)
Relaciones Públicas
Publicidad
Comunicación audiovisual
Los artículos también pueden enfocarse en aspectos sociológicos, antropológicos, lingüísticos y tecnológicos relacionados con los medios de comunicación, su impacto en la sociedad, así como en la palabra del mensaje mediático.
Correspondencias y Análisis tiene como objetivo contribuir con la difusión de la producción científica de los comunicadores sociales, tanto nacionales como extranjeros, brindándoles mayor visibilidad. Mediante la indización, se busca configurar la revista como una fuente importante de consulta global, dirigida a los estudiantes y profesionales de las ciencias sociales y humanísticas.
Scope
Enmarcada en un contexto donde los medios de comunicación experimentan una serie de cambios tecnológicos en la producción de mensajes, propios de la sociedad del conocimiento, la revista anual Análisis y análisis tiene como objetivo fundamental [...]
Some elements are proposed for the interpretation of the content of the documentary short films produced by Fernando Valdivia, particularly Buscando el azul (2003), situating it on the stage of the Bora tribe. This study resorted to a qualitative methodology of basic, ethnographic and non-experimental nature, taking into account the techniques for the collection of empirical data, such as the interview, the textual stylistics (subject, subject, argument), the point of view; and the procedures (written textuality signings). This methodological instrument allowed making similarities and homologations of the content of the film and the tribal community, circumscribed to the Peruvian Amazonian universe, obtaining some thematic features that help to understand and explain the audiovisual sources.
Abstract Some elements are proposed for the interpretation of the content of the documentary short films produced by Fernando Valdivia, particularly Buscando el azul (2003), situating [...]
This research aims to analyze whether the adults in the municipalities of Monterrey and Apodaca in the state of Nuevo León (Mexico) have electronic tools that allow access and use of social networks, and detailing interaction they have with peers, family members, and institutions that have some connection, as an alternative to integration. It was used a mixed method for data collection, a sample of 435 subjects in order to ensure representativeness. From this research, it turns out that the 49.4% (215) of older adults exposes the feelings of joy as the most repeated code because they can communicate with their relatives, friends and acquaintances, get diverse information and facilitates their tasks and work. Older adults should consume Facebook. Moreover, it is concluded that seniors perceive social networks as an integral part of their being with a sense of belonging and social inclusion.
Abstract This research aims to analyze whether the adults in the municipalities of Monterrey and Apodaca in the state of Nuevo León (Mexico) have electronic tools that allow [...]
Video games have been created on political and social issues since the beginning of this medium. In recent years, many computer developers are creating and launching games quickly in response to current events. These games are known as “newsgames”. Increasingly the number of Internet users increases using the network to consume news. Newsgames could become an important part of how people understand current events and could be an important and expressive genre of video games. Digital journalism is making the media look for new ways to tell news and interact with their audience. A journalist should use Information and Communication Technologies (ICT) and implement new journalistic formats. In Ecuador this process takes time to boot although some media are putting these formats into practice as is the case of newsgames. Our work studies the newsgames that are being produced in Ecuador.
Abstract Video games have been created on political and social issues since the beginning of this medium. In recent years, many computer developers are creating and launching games [...]
This research addresses the analysis of the construction of the female identity in the news regarding the Female Brazilian National Soccer Team broadcasted in “Globo Esporte” and “Esporte Espectacular”, from Rede Globo de Televisão, during the 2016 Olympic Games. The identity discussions of Hall (2016), Woodward (2000) and Bhabha (1998); concepts of social representation by Moscovici (2015); the discussion of gender by Scott (1995) and stereotypes of Hall (2016), Bhabha (1998) and Moscovici (2015); as well as discussions regarding the influence of media in contemporary society by Birolli (2011) are highlighted. From the analysis of content by Bardin (2011), contrary to what was expected, there was a creation and diversification of identity models propagated through media, avoiding stereotypical images related to the female identity
Abstract This research addresses the analysis of the construction of the female identity in the news regarding the Female Brazilian National Soccer Team broadcasted in “Globo [...]
Storytelling is a human action. Humankind practices it from memorial times until these days. Stories are important for species survival since through these knowledge is transfer from generation to the next one and social identity of communities is built. Each era is defined by social and cultural changes as well as technological innovations. At the same time, these three concepts weighs in the creation of stories, as set out today: stories are produced and widespread on social media as communicational actions, which are linked by a new teller: the media prosumer
Abstract Storytelling is a human action. Humankind practices it from memorial times until these days. Stories are important for species survival since through these knowledge is transfer [...]
This paper contributes for the research agenda located at the intersection of processed normative changes and the advancement of new convergent technologies for the Audiovisual Communication Services (ACS) sector. It is based on a systematization of two cases (Colombia and Uruguay) which trends of communication policies are identified, evidencing similarities and differences of each country, institutional architectures and recent regulatory changes in order to review the challenges and perspectives for formulate communication and media policies within the framework of technological transformations
Abstract This paper contributes for the research agenda located at the intersection of processed normative changes and the advancement of new convergent technologies for the Audiovisual [...]
Interactive maps are digital tools that make information available to people in a visual way, in a single set. In addition, they offer the necessary flexibility so that each person can access the information of their interest. These characteristics make these maps an optimal tool to promote citizen participation. A successful example of the use of these maps as a tool to encourage citizen participation is the Mapa Infoparticipa Project, which, with these tools, socializes the transparency levels of local governments in countries such as Spain, Ecuador, Colombia, Chile and Brazil. This article presents what interactive maps are and argues how they are a tool to encourage citizen participation, based on the experience of Mapa Infoparticipa Project.
Abstract Interactive maps are digital tools that make information available to people in a visual way, in a single set. In addition, they offer the necessary flexibility so that each [...]
The main aim of this paper is to determine if the Corporate Identity System (SIC) of Universidad Autónoma de Nuevo León (UANL) transmits notoriety elements of dependence to its internal audiences. Likewise, this research analyzes if synergic action of signs, that make up the SIC, increases its effectiveness as a whole. Furthermore, this paper defines if internal publics appropriate linguistic, iconic and chromatic SIC signs.
The trends (obtained from surveys) provide diagnostic data about signs appropriation of corporate identity by university students. This provides the opportunity for these results to be disseminated and thus create expectations for academic offer and exchange with external publics from other universities (domestic and foreign), keeping stakeholders attention. It also allows recommendations for improvement for Internal Public Relations program of Faculty of Communication Sciences (FCC) and for UANL Academic Exchange Office (DIA)
Abstract The main aim of this paper is to determine if the Corporate Identity System (SIC) of Universidad Autónoma de Nuevo León (UANL) transmits notoriety elements of [...]
Several academic studies have confirmed that young university students are using social media to get information about what is happening with their communities. This article explores what are the levels of consumption of traditional media, as well as digital media of young Mexican students from different regions of this country. The research was carried out in the context of the presidential elections of 2018. More than 1200 questionnaires were applied on line. The main objective of the research is to understand both traditional and digital media consumption and how these factors affect the political participation of this group of the population, inside and outside the internet. Among the main results expected to find a growing trend in the use of digital media to the detriment of the traditional, as well as a close relationship between political participation and media consumption.
Abstract Several academic studies have confirmed that young university students are using social media to get information about what is happening with their communities. This article [...]
Media are supposed to pay special attention to the traditional journalistic ethical norms in the cases of media coverage of bullying in schools (Olweus, 1998; Mason, 2008), insofar as these combine childhood, violence and, in some unfortunate cases, suicide (Herrera et al., 2015). Even if mass media have traditionally avoided these kind of coverage, giving rise to an informative silence that answers to its concern about a possible “imitation effect” (Philips, 1974), it is a fact that the topic has gained attention in the media sphere, probably due a growing public and social interest towards the bullying problem. Because of the scarce researches on media coverage of bullying in schools related to suicide (Müller, 2011), this paper examines the ethical codes and the media treatment of three significant cases in Spain. The results shed light on the consequences of releasing this kind of informative content and on the options to improve this kind of treatment avoiding risk factors.
Abstract Media are supposed to pay special attention to the traditional journalistic ethical norms in the cases of media coverage of bullying in schools (Olweus, 1998; Mason, 2008), [...]