Quality approach on strengthening Rapid Penang services in Penang tourism sites

Abstract

The effectiveness and efficiency of the public transport system is fundamental to the sustainable development of the country. In Malaysia, Penang is an example of a tourist destination with many attractions, particularly cultural attractions and heritage sites. Nowadays, most people refuse to use public transport because of the inefficient service performance and low quality of existing services that can contribute to traffic congestion and pollution. The main objective of this study was to identify Rapid Penang service performance. Two different routes had been selected, namely U101 and U104. In this study, 100 respondents among Rapid Penang users for each route were involved in the survey questionnaire. Both qualitative and quantitative methods were used to measure the performance of Rapid Penang buses on the routes chosen. The initial finding from the observation shows that the respondents’ contribution is significant and more than half of the respondents are school or university students. In terms of ...

Original document

The different versions of the original document can be found in:

• http://dx.doi.org/10.1063/1.4965077

• https://aip.scitation.org/doi/pdf/10.1063/1.4965077

• https://aip.scitation.org/doi/10.1063/1.4965077,

https://academic.microsoft.com/#/detail/2542941337