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De Massis, A., Frattini, F. and Quillico, F. (2016). What Big Companies Can Learn from the Success of the Unicorns. Harvard Business Review. | De Massis, A., Frattini, F. and Quillico, F. (2016). What Big Companies Can Learn from the Success of the Unicorns. Harvard Business Review. | ||
+ | |||
+ | == Quiz! == | ||
+ | |||
+ | {{#evt:service=cloudfront|id=280463|alignment=center|filename=IPAG_DIGITAL_ECONOMY_PART1_SQ5_B_V2.mp4}} | ||
+ | |||
+ | |||
+ | == Quiz! - Digital Economy - Chapter 1 - Part 2 == | ||
+ | |||
+ | |||
+ | <quiz display=simple> | ||
+ | {Real disruptive innovations: | ||
+ | |type="()"} | ||
+ | - Are always based on digital technological innovations | ||
+ | + Usually offer lower quality services or products than the ones already offered on the standard market | ||
+ | - Usually offer higher-quality services or products than the ones already offered on the standar market | ||
+ | - Usually offer the best services of products available on the market | ||
+ | |||
+ | |||
+ | {Disruptive innovations are: | ||
+ | |type="()"} | ||
+ | + Technologically-leaded, but consumer-oriented | ||
+ | - Entirely focused on the consumer-journey | ||
+ | - Focused on Artificial Intelligence | ||
+ | - Focused on Internet of Things | ||
+ | |||
+ | |||
+ | {What is the definition of a Unicorn company: | ||
+ | |type="()"} | ||
+ | - A startup applying a disruptive innovation | ||
+ | - A startup at the end of its life cycle | ||
+ | - A startup already on the stock exchange | ||
+ | + A startup receiving an evaluation that exceeds 1$ dollars | ||
+ | </quiz> | ||
+ | |||
+ | [[File:Draft_Sanchez_Pinedo_105747230_7610_discussion_forum.png|60px|link=https://www.scipedia.com/groups/all]] | ||
+ | <br>[[File:Draft_Sanchez_Pinedo_105747230_8376_inbox.png|60px|link=https://www.scipedia.com/messages/inbox]] | ||
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Read the article by De Massis, Frattini, and Quillico “What big companies can learn from the success of the Unicorns? »
De Massis, A., Frattini, F. and Quillico, F. (2016). What Big Companies Can Learn from the Success of the Unicorns. Harvard Business Review.
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Published on 13/03/22
Volume Chapter 1 – Overview of the digital economy, 2022
Licence: CC BY-NC-SA license