M. Castro
It is known that mining activity is synonym of investment, growing and development, however many times it becomes cause of controversies, difficulties and unrest; not only between the mining enterprise and the impacted communities but also the government gets involved in the conflicts. This happens, because as the actor in charge of regulate mining activities, it has the obligation of assume a position and to decide about the course of these conflicts.
This article aims to identify the strategies of public relations that the Peruvian government has employed in the management of the social conflicts related to the mining activity in Cajamarca, Peru; and determine if these strategies were conceived from a systemic and symmetrical perspective. At the same time, it proposes the use of the press clipping as a public relations tool for systematizing the published information about the conflict; and in a second phase proceed with a qualitative content analysis.
Keywords:
You do not have permission to edit this page, for the following reason:
You are not allowed to execute the action you have requested.
You can view and copy the source of this page.
Return to De et al 2018b.
Published on 01/10/18Submitted on 27/09/18
Licence: Other
Views 0Recommendations 0
Are you one of the authors of this document?